GLMinc.

Hamburger Helper - Brand Marketing - Business Marketing Tips

(5 minute read) Next up in our Brand Marketing Spotlight Series — “the Helping Hand” in American kitchens, Hamburger Helper, now known as Helper. In this series, GLM will continue to highlight a well-known brand and dive into how they achieved their level of success from a marketing standpoint and offer tips on how to […]

Business Marketing Tips - 5 Keys to Track Audience Engagement - Association Marketing

(3 minute read) In today’s world of endless content and distractions, connecting with your audience and growing your following can be a real challenge. Keeping your audience interested and engaged is both an art and a science. Luckily, with the following data metrics, you can gauge content interest and build a loyal and organic audience. […]

Mars M&M's - Brand Marketing - Business Marketing Tips

(7 min. read) Next up in our Brand Marketing Spotlight Series — chocolate candy for all “funkind,” M&M’s. In this series, GLM will continue to highlight a well-known brand and dive into how they achieved their level of success from a marketing standpoint and offer tips on how to utilize their methodology for your own […]